W+K Fools United.

 

We started as a ship of fools; cocky and curious, but eager to prove ourselves.

We had a simple quest; to figure out how to build the strangest football team the world has ever known.

Forged within Wieden+Kennedy Portland, but touched with foreign flair from around the world; our genetics are frenetic and our differences are our strengths.

On our crest you’ll see Dan, in our hearts you'll feel Dave, and on the pitch you’ll see us play by what they taught us; be foolish enough to try anything.

Every time we walk out onto the pitch, we’ll walk on stupid. Tried and tested tactics won’t hold us back - we’ll mix things up, and we’ll never park the bus.

Every time we lose the ball, we’ll say fail harder - so if we don’t pull off the flip-flap, next time we’ll try a rabona into the top corner.

Win or lose, our optimism never wavers, but maybe that's because we don't lose... And if you prove us wrong, beers on us.

Because we are Wieden+Kennedy.
United as fools.